A word from G2

BRAND
PERSONALITY
IS EVERYTHING
Does your brand have enough personality?

 

Brand and content can sometimes be awkward bedfellows. Ideas that can truly work from a content perspective are often too far outside the comfort zone of those who need to protect the perception of their brand.

 

So how much personality should a brand communicate?

 

Often levity in creative ideas can showcase brand confidence in a way that attracts engagement, whilst not denigrating long standing perception. People tend to engage with humility.
BRAND 
PERSONALITY
IS EVERYTHING

At G2 Films we work tirelessly to ensure that the content we produce works for our clients produces results, in today’s multi-channel landscape.

 

Does your brand have enough personality?

Brand and content can sometimes be awkward bedfellows. Ideas that can truly work from a content perspective are often too far outside the comfort zone of those who need to protect the perception of their brand.
So how much personality should a brand communicate?
Often levity in creative ideas can showcase brand confidence in a way that attracts engagement, whilst not denigrating long standing perception. People tend to engage with humility

 

 

© G2 Films 2019

© G2 Films 2019